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We Are Coming

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L’Amulette

L’Amulette is French, and it literally means “the amulet.”

Watch design for Hermès

Design Philosophy

Brand-Led Design Approach

  • Emphasis on handcrafted aesthetics.

  • Strong attention to form, proportion, and detail.

  • Understated luxury over excessive ornamentation.

  • Heritage-driven yet contemporary design language.

  • Balance between functionality and elegance.

Concept & Inspiration

Design Inspiration

  • Inspired by Hermès kelly bag, hardware, saddle fittings, and chain elements.

  • Influence of equestrian heritage.

  • Soft yet structured silhouettes.

  • Inspiration translated into metal forms with refined curves and edges.

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Form Development

  • initial freehand sketches exploring proportion.

  • Experimentation with:

  • Rounded and rectangular forms.

  • Chain-inspired elements.

  • Minimal detailing.

  • Gradual refinement into balanced, wearable designs

Concepts

final Concept

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